Privacy Policy
Last updated: March 15, 2026
Welcome to Fortunoff Backyard's Privacy Policy. Your privacy is critically important to us. This policy outlines the types of information we collect from you when you visit fortunoffbackyard.com (our "Site"), how we use it, and the steps we take to safeguard your privacy.
Information We Collect
When you visit our Site, we may automatically collect certain non-personally identifiable information about your device and your visit. This information helps us understand how our users interact with our Site, allowing us to improve your experience.
Automatically Collected Information
- IP Address: Your Internet Protocol (IP) address, which is a numerical label assigned to each device connected to a computer network that uses the Internet Protocol for communication.
- Browser Type: Information about the web browser you are using (e.g., Chrome, Firefox, Safari, Edge).
- Operating System: Details about the operating system on your device (e.g., Windows, macOS, Android, iOS).
- Pages Visited: The specific pages you visit on our Site, the time spent on those pages, and the sequence of pages viewed.
This data is primarily used for analytical purposes to help us maintain and improve our Site's performance and functionality, and to better understand user behavior. This information is typically aggregated and anonymized and does not directly identify you.
Cookies
Our Site uses "cookies" to enhance your experience. A cookie is a small text file that is placed on your device by a web server when you access our Site. Cookies do not contain any personally identifiable information and cannot be used to run programs or deliver viruses to your computer.
How We Use Cookies
- Essential Cookies: Necessary for the Site to function and cannot be switched off in our systems.
- Analytical/Performance Cookies: Allow us to recognize and count the number of visitors and to see how visitors move around our Site when they are using it. This helps us to improve the way our Site works.
- Functionality Cookies: Used to recognize you when you return to our Site, enabling us to personalize our content for you.
You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, if you choose to decline cookies, you may not be able to fully experience the interactive features of our Site.
Third-Party Services
We may use third-party services, such as web analytics providers, to help us analyze how our Site is used. These third parties may have access to your non-personally identifiable information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose. We encourage you to review the privacy policies of any third-party services linked from our Site to understand their practices.
Advertising
We may partner with third-party advertising networks that collect information about your activities on our Site and other websites over time to provide you with interest-based advertising. This may include using cookies and similar technologies to deliver relevant ads to you based on your browsing history. You can often opt out of interest-based advertising by visiting the Network Advertising Initiative (NAI) Opt-Out Page or the Digital Advertising Alliance (DAA) Opt-Out Page.
Children's Privacy (Under 13)
Our Site is not intended for children under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If we become aware that we have inadvertently received personal information from a child under the age of 13, we will delete such information from our records. If you are a parent or guardian and you believe that your child has provided us with personal information, please contact us at the address provided below.
Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, please contact us: